PROJECT: Branded video for in-store displays and online campaign.

CHALLENGE: PostNet provides a lot of services. But how exactly do you convey that to the customers, and fast?

SOLUTION: We decided to pitch the client on 15 second vignette series of PostNet’s customers. We hear the inner monologue as they walk in slow motion into one of the locations, and we experience their “needs” met through an abundant motion graphic sequence that reveals all of the ways PostNet is prepared to help those customers through its wide network of services.

The videos were played on rotation in stores nation wide.

The launch was a great success for PostNet, as they saw over 70% increase in new product sales with existing clients, and they captured substantial new traffic toward their online printing services.

Creative Agency: Manmade Media
Creative Director: Marcin Biegunajtys
Script Writer: Allison Leking – Krona Communications
Lead Compositor/Motion Graphics/Editor: Marcin Biegunajtys
Roto Artist: Thomas Tamura – The Chalk
Camera Operator: Nelson Carayannis
Motion Control Operator: Marcin Biegunajtys
Grip: Daniel Gambino
Voice Talent:
Talent Agency: Eden Talent